Email Marketing South West

Peggy Naumann

Peggy specialises in email marketing, and can help organisations with customer communications, platform migrations, and targeted marketing. Based in the Bristol office, she looks after the South West region.

Where have you come from?

I joined the Arts Council from a green energy company, where I led on strategy and implementation of all B2C customer communications – both marketing and transactional, across a variety of email marketing platforms.

Prior to this, I worked in the arts and education, which is where my real passion lies. I lead Royal Albert Hall’s Education & Outreach team in the use of CRM systems and practices, developed custom functionality for contact storage and enabled the team to carry out more targeted marketing.

As a qualified teacher with experience in coaching and mentoring, I hope to be able to support arts organisations in developing their approach to email marketing, no matter their size or starting point.

Contact the Tech Champions

Articles by Peggy Naumann

Beginner Read Email Marketing

Introduction to Email Marketing

Email marketing is a powerful tool when it comes to building relationships with your audience. Read on to find out more about what it can do for your organisation.

Peggy Naumann

· 6 months ago

Beginner Read Email Marketing

Top Tips for Email Marketing

Whether you already send emails regularly or you’re planning your very first campaign, these top tips will help you to plan your mail-outs and learn from them.

Peggy Naumann

· 6 months ago

Beginner Read Email Marketing

Email Marketing: A Diagnostic Checklist

If you’re looking for ways to improve your email marketing strategy, this checklist will help you establish where you are now and where you could go next.

Peggy Naumann

· 6 months ago

Name	Provider	Why do we use this?	Expiry
_ga	Google Analytics	These help us count how many people visit digitalculturenetwork.org.uk by tracking if you’ve visited before	2 years
_gid	Google Analytics	These help us count how many people visit digitalculturenetwork.org.uk by tracking if you’ve visited before	24 hours
_hjid	HotJar	Hotjar cookie that is set when the customer first lands on a page with the Hotjar script. It is used to persist the Hotjar User ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.	365 days
_hjDonePolls	HotJar	Hotjar cookie that is set once a visitor completes a survey using the On-site Survey widget. It is used to ensure that the same survey does not reappear if it has already been filled in.	365 days
_hjMinimizedPolls	HotJar	Hotjar cookie that is set once a visitor minimizes an On-site Survey widget. It is used to ensure that the widget stays minimized when the visitor navigates through your site.	365 days
_hjRecordingLastActivity	HotJar	This should be found in Session storage (as opposed to cookies). This gets updated when a visitor recording starts and when data is sent through the WebSocket (the visitor performs an action that Hotjar records).	Session
_hjTLDTest	HotJar	When the Hotjar script executes we try to determine the most generic cookie path we should use, instead of the page hostname. This is done so that cookies can be shared across subdomains (where applicable). To determine this, we try to store the _hjTLDTest cookie for different URL substring alternatives until it fails. After this check, the cookie is removed.	Session
_hjUserAttributesHash	HotJar	User Attributes sent through the Hotjar Identify API are cached for the duration of the session in order to know when an attribute has changed and needs to be updated.	Session
_hjCachedUserAttributes	HotJar	This cookie stores User Attributes which are sent through the Hotjar Identify API, whenever the user is not in the sample. These attributes will only be saved if the user interacts with a Hotjar Feedback tool.	Session
_hjLocalStorageTest	HotJar	This cookie is used to check if the Hotjar Tracking Script can use local storage. If it can, a value of 1 is set in this cookie. The data stored in_hjLocalStorageTest has no expiration time, but it is deleted almost immediately after it is created.	Under 100 ms
_hjIncludedInPageviewSample	HotJar	This cookie is set to let Hotjar know whether that visitor is included in the data sampling defined by your site's pageview limit.	30 minutes
_hjIncludedInSessionSample	HotJar	This cookie is set to let Hotjar know whether that visitor is included in the data sampling defined by your site's daily session limit.	30 minutes
_hjAbsoluteSessionInProgress	HotJar	This cookie is used to detect the first pageview session of a user. This is a True/False flag set by the cookie.	30 minutes
_clck	Clarity		1 year