Beginner Read Search Engine Optimisation
External Link
Technical SEO: The Definitive GuideArticle from Backlinko: If you want to make sure that your technical SEO is up to speed, you should get a lot of value from the below guide.
Beginner Read Digital Marketing Digital Strategy
External Link
HubSpot’s 12 Favourite Digital Marketing TipsArticle from HubSpot: Digital marketing, and all its sub-categories, including SEO, social media, content creation, email, and more, is critical for any company's growth in 2019.
Beginner Read Digital Marketing Digital Strategy
External Link
Digital Marketing Institute BlogThe Digital Marketing Institute has made it their mission to transform the skills and knowledge of digital professionals on a global scale. There are three core reasons for this, find out more below.
Beginner Read Data Analytics and Insight Email Marketing
External Link
How to Segment Email Lists for More Opens, Click-Throughs and ConversionsArticle from Zapier: Segmenting your email list helps you speak more intelligently and directly with your customers, giving them information that they want at the opportune time. And when you do it right, the payoff can be huge.
Beginner Read Digital Marketing Digital Strategy
External Link
Learn Digital with Google GarageGet new skills for a digital world. Learn at your own pace, with flexible and personalised training courses designed to build your confidence and help you thrive.
Beginner Read Digital Strategy
External Link
Advocating for digital work in your museum – 5 reasons why digital mattersHow can we begin to advocate for the value of digital work in our museums? Digital Pathways set out ways you may try to convince senior management.
Beginner Read Social Media
External Link
10 Ways to Generate More Engagement with Your Social Media PostsArticle from SocialMediaToday: If you’re seeing a drop in your engagement rates, here are ten tips to spark new ideas, and help break you out of your slump.
Beginner Read Social Media
External Link
Seven broad statements that may or may not help your museum do a bit better at social mediaArticle from Medium.com: How a thicc sheep and a chicken in trousers catapulted The Museum of English Rural Life to viral fame.
