Two men talking at a desk into microphones with a laptop under a desk lamp

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How to start a Podcast by The Space

How can a small team or a small arts organisation, perhaps overstretched and always with limited funding, take their work and bring it to a wider audience through podcasting? Clare Freeman shows you how to use what you already know, how to add to your skills, and why now is the time to make an arts podcast.

4 days ago
Two people in theatre production launching mini rocket surrounded by smoke on stage

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The Space’s Digital Rights Toolkit

There may be a piece or production your organisation has created that is crying out for a wider audience or a longer life online. But everyone wanting to share or make digital arts content faces the same hurdle: clearing the rights in their work so it can be seen on TV, in cinemas or online. The Space has been working on an initiative to develop more guidance to organisations in the sector since 2017. Click to find out more.

4 days ago
Performer being filmed dancing on stage

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Online Abuse – A Toolkit for the Cultural Sector

As artists and cultural organisations share more and more work online, it’s wise to consider the issues of online abuse and harassment. This guide from The Space looks at what can go wrong and how you might deal with it.

3 months ago
Image of smartphone filming a band on stage

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Live streaming for the arts: lo-fi and low cost options

Live streaming an event or performance might feel unattainable, but there are low-cost and low-tech options for everyone. In this article by The Space, Jason Crouch, a freelance digital consultant with expertise in live streaming and a PhD in contemporary arts and technology, shares his tips on how to get started.

2 months ago
People viewing exhibition in art gallery

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Stage Text: Digital Subtitling Training

This free training, led by Stage Text's Programmes Systems Manager, Oliver Webster, will show you how subtitles work, talk you through the huge audience who use subtitles, and show you step-by-step how to start producing subtitles on YouTube's free platform.

6 months ago
Group of dancers performing in a field

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How to Optimise Your Social Posts for the Visually Impaired

Do you want a larger audience to consume your social media content? Wondering how to create content that’s more accessible to people with impairments? In this article by Social Media Examiner, you’ll discover tips and tools to make your social media content accessible to everyone.

6 months ago
Building Blocks for Reopening

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Building Blocks for Reopening by Spektrix

Building Blocks for Reopening: Practical Relationship Management Tools and Strategies takes arts professionals through CRM strategies for connecting with audiences and donors as the industry prepares for reopening. Designed to be used by remote teams at any stage of the reopening process, this comprehensive guide can help members of the arts industry lay the foundation for a successful future.

5 months ago
Post-It notes on a board

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How to Set & Achieve Marketing Objectives in 2020

Article from HubSpot: In the marketing industry, setting objectives can be a double-edged sword. On the one hand, constantly raising the bar can incentivize your team to sustain your growth rate over long periods of time. On the other hand, it can incentivize your team to prioritize your company’s needs over your customers’ needs.

7 months ago
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The Definitive Google Ad Grants Guide

Article from Anuncia: One of the most comprehensive guides to Google Ad Grants online. Here you’ll find everything you need to know about how your non-profit can benefit from up to $120,000 per year in free Google advertising via the Google for Nonprofits program.

7 months ago
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How to audit your Google Analytics account

Is your Google Analytics configured in context to your organisation? With a standard implementation you may be missing out on useful insight and have difficulty navigating the available data.

7 months ago
iPad and paper showing data analytics charts

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Google Analytics for absolute beginners

What, why and how Arts and Culture organisations can use Google Analytics. Have you heard about Google Analytics but don’t know where to start? Learn the basics of Google.

7 months ago

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5 Tips for Writing Alt Text in Email

Article from Email on Acid: One of the essential parts of an accessible email is well-executed image alt text (alternative text). That said, good alt text should be a feature of every email, regardless of whether you’re designing for accessibility.

6 months ago
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A video is worth a million words

Article from Buffer: All the information needed on where your target audience hangs out and what kind of content they are looking for.

7 months ago
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How to create engaging content

Article from Motioncue.com: The internet is saturated with content, those who think outside of the box come out on top. You need to kick it up a notch and learn how to capture your audience’s attention with engaging video content. Read these top 5 tips on how to create engaging video content that elevates your brand.

7 months ago
People walking around an art centre exhibition

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Email newsletters – how to

Digital Pathways explains how email marketing systems enable companies and organisations to send email updates, newsletters and invitations to a list of subscribers.

6 months ago
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How to Apply for the Google Ad Grant in 5 Easy Steps

Article from Whole Whale: Most grant applications for your nonprofit are long, complicated, and stress-inducing for your entire development team. Not the Google Ad Grant: Google’s grant for qualifying nonprofits give $10,000 in free in-kind advertising on Google Ads (formerly known as Google AdWords).

7 months ago
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6 Steps to Building a Brilliant Paid Search Account Structure

Article from Word Stream: Building out a Google Ads account structure is not as intimidating as it may appear. Yes, the Google Ads interface can be a bit tricky to navigate at times, but this step-by-step guide will walk you through everything you need to do to create a well-structured account.

7 months ago
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