Beginner Read Data Analytics and Insight Websites
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Guide to the General Data Protection Regulation (GDPR)Article from Information Commissioner's Office: Summarising the key points you need to know, frequently asked questions, and practical checklists to help you comply.
Beginner Read Websites
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Ultimate Guide to EU Cookie LawsArticle from PrivacyPolicies: The EU Cookie Legislation requires 4 actions from website owners who use cookies. Here's a guide on how to handle them.
Beginner Read Digital Strategy
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Digital Engagement FrameworkArticle from Digital Engagement Framework: Identify the value creation opportunities of digital engagement for your organisation and develop your strategies, processes and technologies.
Beginner Read Digital Marketing Digital Strategy
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7 Digital Marketing Strategies and How to Plan Your Own CampaignArticle from HubSpot: Seven digital marketing strategies to help their teams and businesses grow, plus free content templates.
Beginner Read Digital Marketing
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Digital Marketer’s Ultimate GuideArticle from Digital Marketer: Multi-level insights and strategy for anyone looking to hone their current skills and get up to speed on the latest in digital marketing.
Beginner Read Search Engine Optimisation
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SEO Basics: Complete Beginner’s Guide to Search Engine OptimizationArticle from WordStream: This article is an introduction and overview of search engine optimization (SEO), a mandatory marketing tactic if you want your website to be found through search engines like Google.
Beginner Read Search Engine Optimisation
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Google’s Search Engine Optimization (SEO) Starter GuideIf you own, manage, monetize, or promote online content via Google Search, this guide is meant for you.
Beginner Read Search Engine Optimisation
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Technical SEO: The Definitive GuideArticle from Backlinko: If you want to make sure that your technical SEO is up to speed, you should get a lot of value from the below guide.
Beginner Read Digital Marketing Digital Strategy
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HubSpot’s 12 Favourite Digital Marketing TipsArticle from HubSpot: Digital marketing, and all its sub-categories, including SEO, social media, content creation, email, and more, is critical for any company's growth in 2019.
Beginner Read Digital Marketing Digital Strategy
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Digital Marketing Institute BlogThe Digital Marketing Institute has made it their mission to transform the skills and knowledge of digital professionals on a global scale. There are three core reasons for this, find out more below.
Beginner Read Data Analytics and Insight Email Marketing
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How to Segment Email Lists for More Opens, Click-Throughs and ConversionsArticle from Zapier: Segmenting your email list helps you speak more intelligently and directly with your customers, giving them information that they want at the opportune time. And when you do it right, the payoff can be huge.
Beginner Read Digital Marketing Digital Strategy
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Learn Digital with Google GarageGet new skills for a digital world. Learn at your own pace, with flexible and personalised training courses designed to build your confidence and help you thrive.
Beginner Read Digital Strategy
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Advocating for digital work in your museum – 5 reasons why digital mattersHow can we begin to advocate for the value of digital work in our museums? Digital Pathways set out ways you may try to convince senior management.
Beginner Read Social Media
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10 Ways to Generate More Engagement with Your Social Media PostsArticle from SocialMediaToday: If you’re seeing a drop in your engagement rates, here are ten tips to spark new ideas, and help break you out of your slump.
Beginner Read Social Media
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Seven broad statements that may or may not help your museum do a bit better at social mediaArticle from Medium.com: How a thicc sheep and a chicken in trousers catapulted The Museum of English Rural Life to viral fame.
