Beginner Introduction to Email Marketing
Email marketing is a powerful tool when it comes to building relationships with your audience. Read on to find out more about what it can do for your organisation.
In this article
In this one-hour webinar, presented by Jacqueline Ewers, Tech Champion for Email Marketing, you will learn:
This webinar includes practical tips and best practice examples to help you optimise your email marketing.
Download a copy of the presentation here
Webinar Q&A Transcript answers – Questions submitted during the webinar that the presenter didn’t get round to answering at the time.
10 ways to make your email marketing more sustainable – Find out how developing more sustainable email marketing practices ties in with email marketing best practice.
How to grow the audience for your online shop – Discover ways to grow traffic to your online shop to drive online sales.
PECR email marketing checklist – Check you are compliant with the Information Commissioner’s Office Privacy and Electronic Regulations.
Health check your email marketing – Including downloadable email campaign tracker, Key Performance Indicators for email marketing, and email accessibility guidelines.
The Digital Culture Network is here to support you and your organisation. Our Tech Champions can provide free one-to-one support to all creative and cultural organisations who are in receipt of, or eligible for, Arts Council England funding. If you need help or would like to chat with us about any of the advice we have covered above, please get in touch. Sign up for our newsletter below and follow us on X (Twitter) @ace_dcn and LinkedIn for the latest updates.
Beginner Introduction to Email Marketing
Email marketing is a powerful tool when it comes to building relationships with your audience. Read on to find out more about what it can do for your organisation.
Beginner Email Marketing: A Diagnostic Checklist
If you’re looking for ways to improve your email marketing strategy, this checklist will help you establish where you are now and where you could go next.
Beginner 10 ways to make your email marketing more sustainable
When email marketing was first introduced it was seen as the sustainable alternative to direct mail and producing print. Whilst it's true that individual emails use relatively small amounts of energy to send; processing, sending, receiving and storing the content of emails builds up. Read this resource to discover steps you can take to make your email marketing more sustainable.