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Social Media      South East

Nicola Barratt

Nicola specialises in Social Media. She can help you use organic and paid social media to achieve your goals. Get in touch for support with your social media strategy, increasing engagement, technical support with platforms, or to set up campaigns and paid advertising. Based in the Brighton office, Nicola offers Social Media support to creative and cultural organisations across England.

How I can help you

  • Understand your social media objectives and how you can realistically use your resources to meet them.
  • Get a free social media platform audit to discover opportunities to improve your social media engagement and make use of the latest platform features.
  • Learn how to create a social media strategy, along with other important documents and resources to support your social media output.
  • Get help with setting up social media advertising, including pixels, audiences and ads, to get the best out of your budgets.
  • Get free technical support with social media platform issues, including hacks and losing account access.

Where I’ve come from

I’ve worked in social media and digital marketing for over a decade across the public and private sectors. Before the Digital Culture Network, I worked as a freelance social media consultant for a range of different arts and non-profit organisations. I have years of experience in both organic social media content and strategy and creating and implementing paid social media campaigns.

For many years I worked in-house for organisations, managing social media for multiple charities, public sector organisations, and one of the biggest health information websites in the world. I understand the challenges you face working in-house on social media, particularly around limited resources.

My background in working with theatres, libraries, publishers, museums, touring groups, and artists means I have a solid understanding of the creative and cultural sector.

Articles by Nicola Barratt

Beginner Read Paid Social Media    Social Media   

Should you be using Threads to grow your social media audience?

Threads is a Meta social media app, introduced in 2023 as an alternative to Twitter (now known as X). Many of the creative and cultural organisations and individuals we support have been holding out on signing up for an account to see if the platform will last the distance. As Threads celebrated its first birthday in July 2024, we thought it was time to look at some of the app’s key features and whether you could be using Threads to grow your audience.

   ·   3 months ago

Beginner Read Social Media   

What Goes into a Social Media Policy for Creative and Cultural Organisations?

If you work for a creative or cultural organisation and are active on social media, having a solid social media policy in place can help to protect your organisation and employees, while also reducing the likelihood of a crisis unfolding in the first place. This document is designed to protect your business and employees when using social media.

   ·   9 months ago