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Webinar recording – Facebook Ads Manager for beginners

About the webinar

In this one-hour webinar, presented by Alex Duffield – Meta Core Product Adoption Manager – we will cover all things Facebook Ads. Alex will explain how to get started with Ads Manager and how to go beyond boosting posts, including information on audience targeting, campaign objectives, ad testing and more.

The session will be facilitated by Haydn Corrodus, Digital Culture Network Tech Champion for Social Media and there will be additional time for questions at the end.

You will learn:

  • How to set up and use Business Manager
  • How to use the Facebook Ads platform
  • How to test your ads

Resources and links

Download the presentation used in the webinar

Facebook Ads A/B testing – Meta Business Help Centre article which explains what A/B testing is and how you can utilise it.

Meta online learning courses – Digital courses, training programmes and certifications that can help you get the most out of Facebook marketing platforms.

Top tips for social media analytics – Some essential tips on why you should be using your social media analytics to inform your content strategies.

A beginners guide to building the perfect social media strategy – Webinar which explains how to create the perfect social media strategy to align with your goals.

How to produce engaging content and build your Instagram audience – Webinar which explains how to create valuable content for Instagram and use insights to grow a community.

Further Support

The Digital Culture Network is here to support you and your organisation. Our Tech Champions can provide free 1-2-1 support to all arts and cultural organisations who are in receipt of, or eligible for, Arts Council England funding. If you need help or would like to chat with us about any of the advice we have covered above, please get in touch. Sign up for our newsletter below and follow us on Twitter @ace_dcn for the latest updates.

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