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Webinar recording – How to make YouTube, TikTok or Instagram videos your audience will love

About the webinar

In this 60 minute webinar, Digital Content Tech Champion Dean Shaw will explain how to get the best out of your mobile device to make engaging content for platforms like TikTok, YouTube and Instagram. You’ll come away with tips on the best editing tools and optimal camera set-up, learn what makes a great video structure and understand how short form videos can help you engage audiences on popular social media platforms.

You will learn: 

  • How to set up your phone camera to achieve high quality footage. 
  • How to structure your short video to make sure it’s engaging and includes all the information you want to deliver. 
  • Free editing tools to enhance your content and make it suitable for all types of audiences. 
  • The benefits of using short video content on platforms such as YouTube, TikTok and Instagram.   

Resources, links and further information

Download the webinar presentation slides (PDF) >

Useful links to examples of products mentioned during the webinar:

Phone cage

LED light

Radio microphones


Light stand/phone tripod

Further Support

The Digital Culture Network is here to support you and your organisation. Our Tech Champions can provide free 1-2-1 support to all arts and cultural organisations who are in receipt of, or eligible for, Arts Council England funding. If you need help or would like to chat with us about any of the advice we have covered above, please get in touch. Sign up for our newsletter below and follow us on Twitter @ace_dcn for the latest updates.

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