A webinar for arts and cultural organisations to learn how to set objectives, find the right channels and prove return on investment.
In this article
Webinar recording – Getting started with email marketing
In this article
About the webinar
In this 60 minute webinar, the Digital Culture Network’s Tech Champion for Email Marketing, Peggy Naumann, will take you through what you need to know to get started in email marketing.
You will learn:
- What email marketing is and why it’s an important part of your digital strategy
- Key emails to include in your strategy
- Top tips for email marketing success
Resources and links
Resources from the Digital Culture Network
The Digital Culture Network is here to support you and your organisation. Our Tech Champions can provide free 1-2-1 support to all arts and cultural organisations who are in receipt of, or eligible for, Arts Council England funding. If you need help or would like to chat with us about any of the advice we have covered above, please get in touch. Sign up to our newsletter below and follow us on Twitter @ace_dcn for the latest updates.
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More by the author
Email marketing is a powerful tool when it comes to building relationships with your audience. Read on to find out more about what it can do for your organisation.
Whether you already send emails regularly or you’re planning your very first campaign, these top tips will help you to plan your mail-outs and learn from them.