In this article
In our ‘Digital skills for libraries’ webinar series, the Digital Culture Network looks at key tools and strategies to support library organisations that have taken some of their services online and are engaging with their communities digitally whilst their buildings are closed or access is restricted. Watch the first webinar which focused on creating and delivering online content.
This 75-minute session looks at ‘Deepening online engagement with audiences’, where we will explore how libraries have been reaching their communities and share tips to increase engagement with digital services and artistic programmes.
Haydn Corrodus, previous Social Media Tech Champion, will explore how you can use social media tools and strategies to maintain a loyal online following.
The session will cover:
Peggy Naumann, previous Email Marketing Tech Champion, will guide you through the core elements that make up a successful email marketing campaign to effectively engage your audiences.
The session will cover:
This webinar was hosted by previous Tech Champion for Box Office and Ticketing/CRM Nick Kime.
The current Digital Culture Network Tech Champion for Social Media is Nicola Barratt.
The current Digital Culture Network Tech Champion for Email Marketing is Jacqueline Ewers.
The current Digital Culture Network Tech Champion for Box Office and Ticketing /CRM is Emily Ditsch.
Download the presentation used in this webinar
Business as usual content bank template – A Digital Culture Network template you can use to hold different variations of BAU copy that can be used on your social media channels.
Editorial calendar template – A Digital Culture Network template you can use to hold your upcoming content ideas that can be used on your social media channels.
Email planning template – A Digital Culture Network template you can use to plan your email marketing content.
WebAIM – Colour contrast checker.
Getting started with email marketing – Recording of a Digital Culture Network webinar which talks through the fundamentals of marketing effectively with emails.
The Digital Culture Network is here to support you and your organisation. Our Tech Champions can provide free 1-2-1 support to all arts and cultural organisations who are in receipt of, or eligible for, Arts Council England funding. If you need help or would like to chat with us about any of the advice we have covered above, please get in touch. Sign up for our newsletter below and follow us on Twitter @ace_dcn for the latest updates.
Beginner Read Webinars Video and Digital Content
A webinar for libraries to explore how to harness technology to take services online and maintain vital connections with local communities.
Beginner Read Webinars Email Marketing
A beginner’s guide to harnessing the power of your mailing list, and using emails to increase audience engagement.
Beginner Read Webinars Social Media
A webinar for arts and cultural organisations who want to extend the reach and success of their Instagram platform.
Beginner Read Email Marketing
Email marketing is a powerful tool when it comes to building relationships with your audience. Read on to find out more about what it can do for your organisation.
Beginner Read Box Office and Ticketing Customer Relationship Management CRM
Understanding your audience data can be your ticket to success. Read on to find out how to make the most of what your customers tell you.
Beginner Read Social Media
Social media is a unique and powerful way to help your organisation thrive and engage with your audience. Read on to find out more.
