Search Engine Optimisation - Digital Culture Network

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Beginner Read Search Engine Optimisation

Introduction to Search Engine Optimisation

Search Engine Optimisation can be a valuable tool for boosting your organisation’s online presence. Read on to find out why.

Syed Rahman

· 7 months ago

Beginner Read Search Engine Optimisation Websites

How to make your online content accessible

Learn how to make different forms of digital content accessible to all audience members and what steps you can take to make the experience for your audience as good as it can be, to ensure their needs are accounted for on different platforms.

Roberta Beattie

· 6 months ago

Intermediate Read Webinars Data Analytics and Insight Search Engine Optimisation Search Engine Marketing

Webinar recording – Using data to make smarter SEO and PPC decisions

A webinar for arts and cultural organisations to learn how to gather and analyse data using free SEO and PPC tools and software.

Syed Rahman

· 2 months ago

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Beginner Read Search Engine Optimisation

External Link

SEO Basics: Complete Beginner’s Guide to Search Engine Optimization

Article from WordStream: This article is an introduction and overview of search engine optimization (SEO), a mandatory marketing tactic if you want your website to be found through search engines like Google.

7 months ago

Beginner Read Search Engine Optimisation

External Link

Google’s Search Engine Optimization (SEO) Starter Guide

If you own, manage, monetize, or promote online content via Google Search, this guide is meant for you.

7 months ago

Beginner Read Search Engine Optimisation

External Link

Technical SEO: The Definitive Guide

Article from Backlinko: If you want to make sure that your technical SEO is up to speed, you should get a lot of value from the below guide.

7 months ago

Name	Provider	Why do we use this?	Expiry
_ga	Google Analytics	These help us count how many people visit digitalculturenetwork.org.uk by tracking if you’ve visited before	2 years
_gid	Google Analytics	These help us count how many people visit digitalculturenetwork.org.uk by tracking if you’ve visited before	24 hours
_hjid	HotJar	Hotjar cookie that is set when the customer first lands on a page with the Hotjar script. It is used to persist the Hotjar User ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.	365 days
_hjDonePolls	HotJar	Hotjar cookie that is set once a visitor completes a survey using the On-site Survey widget. It is used to ensure that the same survey does not reappear if it has already been filled in.	365 days
_hjMinimizedPolls	HotJar	Hotjar cookie that is set once a visitor minimizes an On-site Survey widget. It is used to ensure that the widget stays minimized when the visitor navigates through your site.	365 days
_hjRecordingLastActivity	HotJar	This should be found in Session storage (as opposed to cookies). This gets updated when a visitor recording starts and when data is sent through the WebSocket (the visitor performs an action that Hotjar records).	Session
_hjTLDTest	HotJar	When the Hotjar script executes we try to determine the most generic cookie path we should use, instead of the page hostname. This is done so that cookies can be shared across subdomains (where applicable). To determine this, we try to store the _hjTLDTest cookie for different URL substring alternatives until it fails. After this check, the cookie is removed.	Session
_hjUserAttributesHash	HotJar	User Attributes sent through the Hotjar Identify API are cached for the duration of the session in order to know when an attribute has changed and needs to be updated.	Session
_hjCachedUserAttributes	HotJar	This cookie stores User Attributes which are sent through the Hotjar Identify API, whenever the user is not in the sample. These attributes will only be saved if the user interacts with a Hotjar Feedback tool.	Session
_hjLocalStorageTest	HotJar	This cookie is used to check if the Hotjar Tracking Script can use local storage. If it can, a value of 1 is set in this cookie. The data stored in_hjLocalStorageTest has no expiration time, but it is deleted almost immediately after it is created.	Under 100 ms
_hjIncludedInPageviewSample	HotJar	This cookie is set to let Hotjar know whether that visitor is included in the data sampling defined by your site's pageview limit.	30 minutes
_hjIncludedInSessionSample	HotJar	This cookie is set to let Hotjar know whether that visitor is included in the data sampling defined by your site's daily session limit.	30 minutes
_hjAbsoluteSessionInProgress	HotJar	This cookie is used to detect the first pageview session of a user. This is a True/False flag set by the cookie.	30 minutes
_clck	Clarity		1 year